Every Monday
morning we had a weekly sales meeting where we had to come in earlier than
normal to discuss our numbers, our goals and the weekly grind. I was usually met by the local homeless man
as he was sleeping on some cardboard outside the store.
The meeting
took place in the dining room which was next to the open air kitchen. It was so distracting. While we met, the morning deliveries would
arrive and if the Chef or Sous Chef’s were not in yet, once of us would have to
get up from the meeting and check in the various produce, fish or meat.
Each week,
they would set ridiculous goals for us.
Each day you have to make 20 phone calls and contact via phone or e-mail
a total of 100 people a day. Our
software tracked this. Every time you
made a phone call or sent an e-mail, you could record a “contact” of whether or
not you spoke, what you talked about, any questions, etc… At the end of the
day, Arnie could look at the contact sheet and let the bosses know how many
people we collectively reached out to each day.
I sometimes made shit up. I hate
calling people so sometimes I would pretend dial and pretend to leave a message
to the dial tone. Thank god we didn’t
have a system where the bosses could listen in like a real telemarketing
company.
What was
helpful to me was each week one person was assigned a winery that we carried to
research it and tell the group about it so we had some buzz words about it and
a good grip on who they were and what the produced. I actually liked this part as it broadened my
knowledge, but some of these people would put me to sleep with their lack of
presentation skills.
We also went
over any new items to push and the newbies like me could ask the veterans for
any advice. Did I mention that at the
age of 33, I was the oldest person in the room?
For my first
few weeks, I would go up to the office each morning and start my contacting or
creating an e-mail to blast out. We all
did this in silence with most people listening to their ipods through ear
buds. Sometimes, Arnie would have me sit
at his desk to watch him work or listen to his selling spiel. After lunch I would stay on the floor and
learn the products and help what little foot traffic came in the door.
One of the
Salesmen, Stan was a regular fixture on the floor. He had a desk on the floor in front of Bitch
#3’s desk. This job was important in
case a big fish walked in off the street and a seasoned wine expert was
immediately on hand. Stan taught me a
lot about the job, wine and life in general.
He was one of the only ones who actually wanted to help me and answer my
questions and I was grateful to have him.
I actually
liked the sales floor a lot better than the office. The Store is what I fell in love with. When a new customer came in we always took
pride in showing them around, especially in the kitchen. It was just as exciting
for me to see a new customer’s wonder into the little gem they just found.
After awhile
Stan, decided to leave the Store to head out to wine country and I expressed an
interest in taking over his role as the Salesperson on the floor. What I didn’t know at the time was that Bitch
#3, Gertrude told my boss Arnie that she wanted her shipping person Dina to get
the desk. Dina’s desk wasn’t really a
desk at all. She sat at the end of
Stan’s desk with her laptop and phone next to her. Arnie fought for the desk and later lost
out. So, now I got the move to the sales
floor, but I had to STAND in the corner all day and phone/e-mail people. Good times.
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